October 17, 2014
The Nomino Effect
How can you turn a dream into tangible reality? How do you set a trend that will reach millions within a short period of time? How do you create a social networking app that includes the hottest hashtags, latest news, creative profiles and… gaming points? Here’s the answer: a phone application. An app that creates a world where you can design a profile with followers and people you follow, create hashtags, upload photos, while playing the game of inventing and solving challenges to win points and gain prizes. Nomino. Nomino is a new social/gaming app that combines features of popular apps, such as Instagram, with the chance to win prizes by participating in the game.
I will explore how the internship at Nomino integrated the modern uses of social networking services as a tool to promote a new and innovative idea.
Originating in California, my internship was located at the heart of Nomino’s creation, and I was exposed to the “behind the scenes” workings of initiating a new app. With a passion for how the evolution of technology has affected our society, individuals and companies, Nomino introduced me to firsthand experience of using social media to promote and market a new product.
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